The network marketing industry is full of paradoxes. For starters, why in the world would someone quit a business in which others without any education are bringing in six figures annually? Yet, most network marketers don’t make it through the first year.

The old paradigm of these MLM whizzes indicated that they possess a outrageous communication skills. And anyone who joined could model their success by learning some of these skills. These skills included recruiting prospects on the phone, conducting home meetings, and buying lead lists to which to market.

It was quickly surmised that recruiting people and trying to nurture them to do likewise was much harder than we were led to believe. But if you were to look closer at the successful people, you would find that many of them had some kind of business experience before they entered network marketing. So they already had the right mindset – which is well over half the battle.

The few folks that stuck with the plan and worked through the trial and error were usually the ones who eventually succeeded. But in all honesty, they were indeed the exception to the rule as most recruits taking this route didn’t stay very long.

However, thanks to the technology of today, that old paradigm is not something that we are stuck with if we want to pursue a lucrative network marketing opportunity. This is what the internet has done for the business. Your methods of marketing have totally changed. In fact, if you have a solid plan in place that is structured to use certain internet tools which are structured to compliment MLM, then you will be able to put your business in automatic – literally. Don’t get the wrong impression. It will require work and it will require some rigorous marketing on your part. But when you find out what works, then you can start automating those particular parts of your operation.

If you are planning to make a living from network marketing, then you will need to adopt a mindset of an entrepreneur. You really have to think in a totally different way than that of a successful employee. In fact, someone that thinks like an entrepreneur would most likely make a terrible employee. Bear in mind that not everyone is cut out to do this. With that said, here are the six (6) differences between how an entrepreneur and that of a typical employee.

Focus on Opportunity Rather than Security
This is by far the toughest mindset to adopt because we humans instinctively seek security. However, the problem with seeking security is that it doesn’t really exist. It is only a state of mind. The reality of that is hitting lots of Americans like a ton of bricks. But this is how it has always been – your employer can dump you at a moment’s notice. And most of us that do retire successfully from a company have to have our income supplemented by either relatives or the government. I ask you, is that security? Read the rest of this entry »

A network marketing business requires a very special mindset. It requires you to have unyielding persistence and intense focus. But if you think about it, both of these things need a clear concise direction in which you need to travel. In other words, you need goals!

One mental tool that people of all types and occupations have been using for years is visualization. What this means is that they visualize in their mind’s eye what they want to accomplish and where they want to be in the future. It’s not simply a matter of seeing that new house or new car that you want to get, you have to intensify that vision as much as possible. I think everybody visualizes things they would like to have. But when you commit to getting those things, then it becomes a goal.

So when this mental pictures (or like to have’s) becomes your goals, then you have to crank it up a few notches. Your internal pictures need more details. They need colors, they need sounds, they need actions, and they even need odors if possible. Adjust the intensity of all these attributes. In other words, try making the colors in mental image brighter, try making the sounds louder, and so forth. Another thing you can do is to blow up those pictures in your mind. Read the rest of this entry »